Media

Media Coverage & Mentions

Selected news stories, interviews, podcasts and campaign features about Phil Alderson — male breast cancer survivor and advocate.

News & Features

• BBC News — “Men get breast cancer too – I was one of them” (22 Apr 2025)
• Surrey Live — “I didn’t think men could get breast cancer until I experienced this one symptom” (23 Apr 2025)
• Cheshire and Merseyside Cancer Alliance – Merseyside man speaks about developing breast cancer (2025)
• Telegraph — “I’m a man and had breast cancer – I felt like a hidden statistic” (Oct 2024)
• Future Dreams — News hub (incl. *Someone’s Survival Guide* donation update) (2024)
• Future Dreams — News hub – Philip Alderson Launches a New Book With the Breast Cancer Community (Feb 2024)
• Liverpool Echo — Dad said ‘room blurred out’ when doctor gave him diagnosis (2022)
• Wirral Globe — New Brighton dad diagnosed with breast cancer after being ‘elbowed in chest’ (Oct 2022)
• Wales Online — Dad diagnosed with breast cancer after finding lump when his daughter nudged him during play (Oct 2020)
• Scratch Magazine — Let’s Nail Breast Cancer cover feature (Oct 2020)
• Daily Mail – Dad who got breast cancer campaigns for Let’s Nail Breast Cancer (Oct 2020)
• Daily Mail — Dad who battled breast cancer becomes a Latin dancer and model (2019)

Press Releases

• OpenPR — Primary Survivor Phil Alderson shines light on male breast cancer (Breast Cancer Awareness Month) (Oct 2023)
• OpenPR — 7-Year survivor launches *Someone’s Survival Guide* (Jan 2024)

Podcasts & Radio

• Rad Chat — E142: Phil Alderson (Male Breast Cancer) (Sep 2024)
• Mother & Daughter: Breast of Friends — “MEN can get breast cancer too!! Phil Alderson” (30 Sep 2024)
• Breast Case Scenario — “The One Percenters: A Male Breast Cancer Experience with Phil Alderson” (Dec 2024)
• Future Dreams podcast: And Then Came Breast Cancer: Breast Cancer and Men – With Victoria Derbyshire (Sep 2021)

Commentary & Blogs

• BRCA Chat — Reflections from a Male Breast Cancer Survivor (Nov 2022)
• Launch22 (Medium) — Member Spotlight: Phil Alderson (Feature)

Profiles & Alliances

• Male Breast Cancer Global Alliance — Phil Alderson profile
• Instagram — @philaldo
• Zebedee Modelling Agency Profile

F*ck it i’m Alive Photography Project

• Main project Page
• Male Breast Cancer Page
• Youtube presentation

Phils Instagram

https://www.instagram.com/philaldo/

Newspaper articles:

https://www.dailymail.co.uk/femail/article-8793225/Dad-battled-breast-cancer-says-experience-led-Latin-dancing-modelling.html

Dad diagnosed with breast cancer after finding lump when daughter nudged him at playtime

https://www.liverpoolecho.co.uk/news/liverpool-news/dad-diagnosed-breast-cancer-after-19134287

Modelling Jobs

Zalando Breast Cancer Awareness Campaign October 2019

https://www.theeyecasting.com/portfolio/casting-print/all/1717914/zalando-free-to-be-breast-cancer-awareness

https://www.nadiacordeiro.com/zalandos-breast-cancer-awareness-campaign

Behind the Scars Project

Specsavers model Website 2020

https://www.instagram.com/p/CStiKTnA1ZG/

Nu-in Fashion Email Campaign 2021

Natixis Financial Management 2022

Charity Shoots

Future Dreams Let’s Nail Breast Cancer

https://www.scratchmagazine.co.uk/news/lets-nail-breast-cancer-2020-how-you-can-get-involved/

Victoria Derbyshire Breast Cancer Podcast

https://www.instagram.com/p/CRzB2WCgzPS/

https://podcasts.apple.com/gb/podcast/breast-cancer-and-men/id1571500215?i=1000529985328

Future Dreams White Collar Boxing Night

https://www.instagram.com/p/Cd83k-MMhiy/

Breast Cancer Now We’re Here Campaign

Breast Cancer Now launches “We’re Here” brand campaign by BMB